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IN THE NEWS


As a highly respected events industry leader, Yinka Freeman is a featured speaker, panelist special guest, and often highlighted via interviews and in articles.

Yinka Freeman standing on stage presenting "Change the way you think of ROI"

INDUSTRY EXPERT

JAN. 12, 2023

Yinka Freeman, owner of Triple Pocket Events, encourages organizers to define ROI as “return on intention” and start the process of strategic event planning by answering this question: “What do I want attendees to feel when they leave my event?” — and reverse engineer from there.

PRESS FEATURES

SEPT. 20, 2021

"Collaboration is one of my favorite words! I tell my clients that throughout the pre-planning stage there will be lots of collaborating taking place. I love that phase where you get to bounce ideas off each other and show off your creativity."

NOTEWORTHY MENTIONS

JUNE 1, 2021

"I work very closely with San Diego Pride as a lead volunteer and a Pride Ambassador to help raise funds for their many year-round programs. I absolutely love working with San Diego Pride because they focus on the educational and activism aspects of our community just as much as they focus on the LGBTQ+ events they put on."

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